"Consumers can receive items purchased through Jeff World through delivery or by visiting nearby offline stores," BGF Retail's spokesperson Kim Seong-mo told Aju Business Daily on December 23. The company will work with Jeff, an investment information provider affiliated with domestic payment service company Danal, to release the platform in early 2023.
To actualize various activities in the virtual world, BGF Retail has tried hard to showcase different metaverse platforms. It is currently operating an online convenience store on ZEPETO, a popular smartphone metaverse app, to invite customers to a virtual clone of a CU store located in one of Seoul's riverside parks. Visitors to the metaverse store can shop and rest on benches to enjoy the famous night scenery of the Han River that flows through South Korea's capital city.
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